Fisher Island is a water front development located on the serene banks of the river Sal that offers luxurious villas overlooking the expanses of the waterfront.
VGC was mandated to create a brand around the ultra-luxurious second home island. We developed a unique brand positioning that was derived from the serenity and peaceful atmosphere the island offers. The positioning line, ‘Own a Peace of an Island’ captured the essence of this island paradise. This brand positioning was taken forward to the brochure book that brought to life the project’s vision and the essence of luxury, superiority and pure indulgence the property has to offer.
This unique positioning and brochure Design was recognised at the International Property Awards, 2012 as ‘Highly Commendable Development Marketing’.
Fisher Island
