We crafted a robust multimedia campaign divided across teaser, pre-launch, launch and sustenance, strategically covering all the major media and brand touchpoints.
Whether it was designing engaging print and radio ads, to hoarding innovations, interactive newspaper inserts, creative digital ads, e-mailers, we did it all.
Adding to this, we also designed immersive experiences and crafted customer journey for the Antares Experience Centre, and even used design to tie it into their 25 year anniversary celebrations. Our campaign helped the brand sell over half its inventory in just under 20 days since the launch!