For over 75 years, Ashok Hall Group of Schools has stood as one of Kolkata’s finest, shaping young minds since 1946. When they approached us, their vision was clear: to honour their rich legacy while modernising their identity to connect with today’s students and parents.
We embraced this challenge, delving into possibilities until we discovered the perfect solution.
The result was a form inspired by classical typography, symbolising stability and authority. The circles used represent unity and completeness, while the colours reflect the three pillars of education: learning, teaching, and assessment.
This thoughtfully crafted design captures the school’s commitment to nurturing well-rounded individuals through a holistic educational experience.
We brought this renewed brand identity to life through digital-first touchpoints such as banners, landing page, and more, along with a striking print announcement campaign that ensures Ashok Hall’s legacy shines brighter than ever in the modern era.
Project Scope: Strategic Branding | Digital Design | Print Communication
