A BRAND THAT CELEBRATES BRANDS
World Brand Congress approached VGC to re-brand their successful annual event, which brings together the minds behind the most desired brands across continents. Pie-charts and graphs, symbols of growth, provided inspiration for the logo while the use of vibrant, contemporary colours represented the modern and dynamic appeal of the World Brand Congress. The new identity and branding enhanced the international calibre of the event, and earned VGC even more prestige and profits.
Project Scope: Strategic Branding | Design