For The Ritz-Carlton, Bangalore, VGC set out to reimagine an existing bar as a more intimate, contemporary after-dark destination - one designed around energy, connection and the irresistible pull of a great night out. Our scope included naming, brand strategy, concept and visual identity, creating a distinctive world for the bar.

Inspired by “Te quiero” - “I love you” - the name Tequiro was created as a sharper, more unexpected expression of love. Not just romantic love, but a love for everything that makes a night memorable: music that shifts the mood, unexpected conversations, spontaneous plans and the decision to stay for one more hour.

This idea became the foundation of the brand. VGC developed a contemporary visual identity that balances intimacy with energy, elegance with spontaneity, and anticipation with abandon. From typography and graphic details to the atmospheric colour palette and brand applications, every element was designed to build a distinctive world that evolves with the night.

More than a bar, Tequiro was conceived as a social experience — a place where music, movement, conversation and unexpected connections come together. A destination where no two nights need feel the same, and where the real experience isn't simply what's being served, but what happens when people come together.

Tequiro. A modern love letter to the night.