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VGC designed the entire brand identity for the Indian Cricket League (ICL).
The brand logo features a red cricket ball. It has ‘ICL’ written
around it in a steel coloured font. VGC also created the individual
team identities for the League’s teams. These were the Kolkata
Tigers, Hyderabad Heroes, Delhi Jets, Chandigarh Lions, Mumbai
Champs and Chennai Superstars. The elements designed by VGC,
underscore ICL’s brand proposition of being the destination where
cricketers are valued and nurtured. The elements portray the League
as the best launch pad for potential cricketers of India. |
