| Kumar Mangalam Birla |
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| Chairman |
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| ADITYA BIRLA GROUP |
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“The whole design of the logo, the interpretation of the logo, in terms
of the visual look and the films, all that were a follow on, from the strategy of the Group, which is what made it real. For anyone who was interfacing for the group and who had seen the film or the logo, instantly there would be a connect.You could sense the fact that this was what the group actually professed itself to be. Given the fact that we are still a fairly young brand, 12 years is not so long, I think that in terms of it being memorable and the associations it has created around it, in terms of the fact that it binds people together even within the organization. I think the brand has worked very well for us. The identity has done wonders for us in more ways than one.”
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| Pranab Barua |
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| CEO |
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| MADURA FASHION & LIFESTYLE |
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“VGC’s reputation for Branding Services is very strong. Their long-term association with our Mother Brand – Aditya Birla Group, also gave us the confidence in them understanding the culture and ethos of the group. VGC has done an impressive job of creating a Brand Design Portfolio for the transition of Madura Garments to Madura Fashion and Lifestyle.” |
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| Derek Hugh Jones |
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| Director Marketing |
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| SABMILLER INDIA |
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“We commenced a project for Foster’s with VGC recently. In the eighteen months I have spent in the country I have not come across as many good ideas and fresh thinking as I saw in 30 minutes of their presentation. I wish VGC’s Bangalore operations well in its new journey.” |
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| Deepak Nath |
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| Category Head |
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| SABMILLER INDIA |
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“With their first strategy presentation, VGC has kept their promise of fresh, out of the box creative thinking, firmly rooted in sound strategy. We were impressed with the process, research and ideation to deliver quality solutions at this stage, which otherwise might have taken three stages to achieve.” |
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| Hiren Patel |
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Managing Director
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| ARIISTO REALTORS |
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“With the industry infested with brand-clutter and a me-too syndrome, it was imperative for us to partner with an agency which thought out-of-the-concrete-box and infused passion, freshness and aggression in their work. We knew that we were seeking an agency with a proven track record with deep rooted fundamentals, a fearless and clear approach and an ability to direct and simultaneously be amicable to approach in spite of proven creative excellence time and again. Given these challenges and parameters -VGC was the best thing to happen in the history of tomorrow’s brands’ success story” |
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| Atul Tandon |
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| Director |
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| J.L. MORISON |
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“Our experience with VGC has given us great understanding in blending strategic insights with creative expression, to create persuasive, and pragmatic, brand communications". |
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| Anupama Bhalla |
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Brand Publisher |
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| HELLO & GRAZIA |
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“VGC has a repertoire of great work and our meetings with them convinced us that they would be the right agency to take ahead the fresh new look of Grazia and manage the fine sensibilities of our celebrity and lifestyle magazine - Hello!. We look forward to a good work relationship with them”. |
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| Laila and Farhan Furniturewalla |
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| Owners |
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| FURNITUREWALLA |
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“Farhan and I were quite clear with regard to the positioning of our product offering and the reinvention we were seeking. We needed that to be understood and believed in. VGC fulfilled that, understood our intention and as our brand agency communicated it very effectively. The spirit of the agency is very alive and creative having all the necessary tools in communicating the personality of a brand with strength in today's dynamic market.” |
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| Anurag Batra |
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| CEO |
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| EXCHANGE4MEDIA |
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"Preeti Vyas and her team at VGC have been the catalyst and the drivers of the Editorial Design Change at Impact, exchange4media group's weekly. We approached them for a design change but they went beyond the brief, pushed and backed for suggested changes, got involved in all aspects and got us to believe in it and implement it. They also trained our design team to be able to learn it and implement it week on week. Since then, we have received humungous positive feedback for the product." |
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| Ashwini Kumar |
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| CEO |
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| NITESH ESTATE |
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“Based on VGC’s past portfolio of a specialized design house, we recently mandated them to work on a very exclusive, high end project of ours. The interactions we have had with the team thus far, give us the confidence that they will be able to meet our expectations.” |
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| Subrata Majumder |
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| Area General Manager |
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| PARK HOTELS |
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“We have been working with VGC for a while now, they have a unique and multi layered approach to communicating various concepts and are band on for most of the briefs from the word go. Neha Tulsian heading the Bengaluru office has been a fabulous person to engage with. We wish their Bengaluru office lots of success”. |
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